Isle of Barra Distillers is about to break into America in time for the World Cup kick-off.
The family-owned distillery will be launching its Isle of Barra Gin in 300 outlets across the United States, from New York to Los Angeles and Miami.
The ‘huge moment’ for the distillery was announced in a live Instagram feed by co-founder Katie Morrison in the heart of the Big Apple, at the city’s iconic Times Square.
In her livestream, the Isle of Barra co-founder, Katie Morrison, said: “We are incredibly proud to share that by the first week of June, our award-winning Isle of Barra Gin will be available in the United States. From the iconic streets here in New York to the beaches of Miami and across to Los Angeles, you will be able to find our gin at Total Wine & More, with availability in more than 300 stores across the USA.
“This is a huge moment for our family distillery, and it marks the beginning of a long-term journey in America.”
Total Wine & More is the largest independent alcohol retailer in the United States, founded in 1991 by brothers David and Robert Trone. They are headquartered in North Bethesda, Maryland, and have stores in 31 US states and territories, with California hosting the largest number (47).
Starting with one store in Delaware in 1991, they serve over 18 million customers each year and have an annual revenue of around $6 billion dollars. They compete with Costco and Safeway/Albertsons in wine and spirits retail.
